Alpha recognizes that financial literacy is essential and believes it contributes to the sustainable development of youth.
On Tuesday, July 15, 2025, Alpha Capital Partner Group Public Company Limited, led by Ms. Thitima karanud, Chief Business Development Officer, together with company staff, collaborated with the director, teachers, and students of Wat Nong Khaem Secondary School, Bangkok, to organize the “Savings Week in Honor of His Majesty the King” under the theme “Save wisely, spend modestly – His Majesty’s teaching lights the path forward” for the year 2025.
The event aimed to raise financial awareness and promote saving habits among students at Wat Nong Khaem Secondary School, Bangkok.

The “Finance Education” initiative, now in its second year, reaffirms the collaboration between the private sector, public sector, and civil society in promoting essential financial literacy. The program encourages saving habits and aims to instill financial discipline in students from a young age, fostering an understanding of responsible spending. It also seeks to cultivate values of moderation and self-sufficiency in alignment with the “Sufficiency Economy Philosophy” graciously bestowed by His Majesty the King. For over 25 years, this philosophy has provided guidance for the Thai people, helping them navigate change and globalization with resilience and sustainability.






As part of the event, “Alpha Teams” joined hands with Wat Nong Khaem Secondary School by organizing a savings booth open to students from all grade levels. They participated in the interactive “Save First, Be Smarter – Bingo Game”, where prizes were awarded to players.
The activity also served as a platform to share personal experiences on budgeting, spending wisely, and saving effectively through engaging gameplay. Additionally, the event featured various financial literacy activities for attendees to enjoy and learn from in celebration of this year’s Savings Week, held at the activity hall of Wat Nong Khaem Secondary School, Bangkok.
#GoodSavingStartsAnyDay #AlphaTowardsSustainableDreams